C1 film
Thursday 13th February 2025
Film Industry
L/O: to research key terminology and context surrounding the film industry.
Franchise -a series of films that have the same or similar titles and are about the same characters.
Distributor- the connection between producers, who are the people at studios that make a film, and exhibitors, like the cinemas and TV stations that show them.
Hollywood major- it's being produced by a big studio that's giving it a full Hollywood-sized budget and is full feature length.
Teaser -a short, edited promotional video to generate interest in an upcoming film and announce its release date.
Montage -a film editing technique in which a series of short shots are sequenced to condense space, time, and information.
Ensemble casts a group of actors who play significant, nearly equal roles in a narrative.
Tentpole film -a program or film that supports the financial performance of a film studio, television network, or cinema chain.
High concept-a type of movie with a simple yet compelling premise
Enigma- a question that encourages an audience to watch/read on to find the answer to.
The big 5 major Hollywood studios are Universal, Paramount, Warner Bros., Disney, and Sony.
The main aim of a film marketing campaign is a long-term approach to promote a product or
Marketing techniques which are often used are :
- #1 Do Something Remarkable – The Publicity Stunt.
- #2 Pre-Roll Video Advertising.
- #3 Be Smart With Press Junkets.
- #4 Let your viewers experience the story.
- #5 IMDB Listings & Advertising.
- #6 Involve your audience in the making of the film.
- #7 Go to Town With Your Video Marketing.
Film Industry
L/O:to explore the processes of film making
Production-Making something.
Distribution-The variety of something.
Marketing-How the product is promoted to be sold successfully.
Exhibition-displaying something.
Vertical integration -some big film companies (conglomerates) will complete all three processes for a film.
Example:Warner bros produces it.Warner bros distributes it and markets it using it Time Warner Companies(companies owned by Warner bros).Warner Village cinemas get the first rights and a longer time window to show it than other cinemas.
Pre-production: the process of planning and organisation.This includes scripts and story boards, creating a budget, cast actors and hire your crew, create sets/costumes and locations and create a production schedule.
Production:process of filming.This is known as principal photography.
Post production:The process after filming which includes editing.This when everything is put together.They usually cut and edit video footage and adjust colour grades and mix audio, add visual effects, animation and simulated objects, they fix mistakes and shooting pick up-shots.
Producers have to secure funding by:
.convincing investors that a film will be successful
.Secure the rights to a screen play
.Manage crew, casts and directors
.Manage locations, equipment, schedules
.Manage any problems that occur.
No time to die
1)The production company is Eon productions✅
2)They are formed as a joint venture between MGM and Annapurna pictures.✅
3)It had a high production value.✅
4)Universal pictures, Danjaq , Metro-Goldwyn-Mayer were involved✅
Thursday 13th March 2025
Do Now
1)Distribution is the company.Making copies
2)Universal
3)The digital and television rights for James Bond is Amazon
4)The NTTD was due to be released in April 2020
5)The NTTD was actually released in September 2021
Marketing and promotion
The delayed release meant that the initial marketing strategies cost a lot however, they were not used due to lockdowns, causing a loss of money.The distribution company had to re-make the marketing strategies due to them being out-dated and not being accurate to the times.This could be due to the release date on it or old technologies.More money was needed to be spent on marketing to maintain the hype of it to encourage people to watch it, rom the delay it makes people less interested due to no longer being seen as"new".From this, features were not up to date meaning re-editing
No time to die has advertising through famous brands such as Heineken ,Omega and Ashton Martin .
No Time to Die had its world premiere at the Royal Albert Hall in London on 28th September 2021, and was released in cinemas on the 30th of September 2021 in the Uk and 08 October 2021in the Us in 2D,3D,4Dx,Screen X,Dolby Cinema and IMAX.
Soundtrack by Billie Elish on Interscope -"star appeal"
Thursday 20 March 2025
Do Now
1)The marketing is using other brands within the movie . selling the film
2)NTTD was delayed due to covid 19. ✅
3)For NTTD products used this to promote their business as well as the movie. Heineken advert
4)Billie Eillish created the soundtrack for the film.✅
5)The soundtrack was promoted by Radio dedicated to Bond music
The Circulation and Regulation
Stages of Exhibition:
1)cinema release
2) DVD release, pay per view, video on demand.They have all been released simultaneously as audience are becoming more demanding and turning more to digital download.
3)Free to air television(available for standard tv channels for free to the viewer.)
Circulation is the process of exhibiting the film across a range of different media platforms.
No time to die was in cinema for a month .It made 774.2 million USD at the box office.It was not released on DVD,VOD,PPV simultaneously.It went free to air on on itv on New Year's day2023 .It is available on [[v on Apple tv, google play.Amazon prime and youtube.The DVD/VOD/PPV sales were very successful.
Regulation
bbfc
PG-Parental guidance
12A-12 years and older with an adult
12-not suitable for under 12 years old
15-not suitable for under 15
18-not suitable for under 18
The age classification for NTTD is 12a.This is due to moderate violence.This allows parents to take children.On DVD it is for 12 years old and over to buy it.
Thursday 03 April 2025
Do now
1) Industry means varied collection of organisations that share the production, publications and distribution of media texts.
2)Radio, video games, film
3)Audience is the people who view something. those who consume media products.
4)An example of the audience we have studied is 12-25 for Fortnite .
5)There is 1 minute per mark.✅
EON productions produced "No time to Die".
Media convergence is the process in which multiple media technologies are brought together into one computerised device.For example, smartphones can do the jobs which newspapers,GPS's and telephones to accomplish separately.
A conglomerate company that owns other companies involved in media-1 mark. Refer to a conglomerate example or the benefits of being a conglomerate in terms of production for profit and control of production-2 marks.
T:1-Areas to discuss for marketing.
The film industry markets a film through the use of the sound track to appeal to the audiences. This creates a wider appeal and audiences as it uses a different platform to interest the audience.An example of this can be seen in NTTD through the use of Billie Elish who released the title track for the film.As an already established artist with a younger audience she created a wider appeal to the audience .In addition in the week prior to the release of the film Bauer radio dedicated a whole station to Bond music over the years.This wide marketing of Bond music meant that the film was further promoted to an audience that may not have have accessed the other marketing material.Those who are attracted to the new music or the nostalgic elements.
The Archers targets their audience by including dramatic storylines which stereotypically is what a female is mostly interested in.
T:a- more focus on linking u&g
D-
Describe :character profiles
-Podcasts and omnibus
-Social media links and discussion forums.
E-
-give an example of character- information and how this can appeal to the website user.
L-
-Link back to Personal identity and how this appeals to the audience.
Thursday 24 April 2025
Do now
1)Circulation is Showing the film.
2)The order the exhibition takes place is cinema, dvd, free to air tv.
2)The NTTD was in the cinema for 1 month
4)The age classification for NTTD is 12.✅
5)This means the appropriate age to interact with something.Within it , it shows 12+.To secure a wider\younger audience but not put off adults.
Audience Appeal
Uses and Gratifications theory
Personal identity
Information
Entertainment
Social interaction
The theory states that an audience will use a media form form either one of the four reasons above.
Active- Audience- Choices
1)Entertainment
Escaping the humdrum of their boring everyday lives.
Give a sense of happiness and release from the daily grind.
Makes people forget worries
2)social interaction
The ability of media products to produce a topic of a conversation between other people
3)The media keeps the audience informed with current events.-information
4)Allows audiences to find role models and other people with similar values.-Personal identity
.
The theory of uses and gratification identified entertainment as appealing to the audience because it allows them to escape from reality, allowing them to take a break from the humdrum of their boring everyday lives, giving a sense and happiness and release.We can see this through gaming due to being able to interact with the game by making choices of what happens.This allows you to have more freedom, making you forget about any worries due to your focus drawn to the game.Games make you think more carefully about what consequences your choices may have.This is seen through the game Fortnite where it allows you to be in a different world where laws do not apply allowing you to feel free without causing real harm.This shows that the theory of entertainment in u and G applies to gaming because it allows a sense of freedom.
Thursday 08 May 2025
Film Industry audience expectations
Do Now
1)The marketing used for NTTD is Posters and teasers.
2)Personal identity works in NTTD by allows you to see a variety of different characters. Personal values- good vs bad
3)Information works in NTTD by websites showing information by showing different characters in the franchise.
4)Entertainment works in NTTD by escaping everyday lives. narrative is action packed
5)Social interaction works in NTTD by making a topic between people.✅
The theory of uses and gratifications identified entertainment as appealing to the audience because it allows it is which would not be appropriate to do in society so watching this allows an escape from reality.We can see this in NTTD through uses of gadgets and cars which makes the audience drawn to the cool characteristics of things they would not see in reality which could be due to risk of danger or not existing.This allows the audience to see another world where people's lifestyles are different to their's.This makes people forget their worries, drawing their attention to the details of NTTD, engaging them to want to see more and how the gadgets may work.This shows that the theory of U and G applies to NTTD trailer because it shows another perspective of another characters life, distracted by their own worries and repetitive life.
3 things I would expect to see on a film franchise's website
-Characters
-What its about
-When it was made
Things to expect on a film franchise s' website:
-Information on film
-marketing and promotional materials
-Store links for merchandise
Having the same actors from previous films may be appealing to fans due to continuing storylines may make the fans want to know more about them.This may also be appealing due to the fans wanting to support the actor who they may like.
Phoebe Waller Bridge is the only second female to work on a Bond script, from her involvement it has resulting in gaining media attention.
20/3 Great notes and structure to your work. T: try to add some more explanation in your research answers to help develop your notes further.
ReplyDelete1/5- Good start: T: can you apply this to NTTD?
ReplyDeleteExcellent detail and exploration, just try to apply to NTTD
Delete